There is an enterprise habit of outsourcing strategic risk to massive consultancies. You pay for the partners, but the work is executed by recent MBAs using recycled frameworks.
The Execution Deficit
A slide deck detailing the "Future of AI" does not help your engineering team build a better API, nor does it help your design team create a UI that operators actually trust. The deliverable from a consultancy is typically a presentation; the deliverable from a fractional operator is a shipped, validated capability.
When you hire fractional leadership, you actually get the leadership. No bait and switch. Direct access, direct execution, tangible outcomes.